Yep, hardly unique to WTSO, whether an exclusive product or not. As a consumer I generally (there are weak moments of impulse purchases I suppose) try to do a little due diligence on pricing, and buy a product whose price is a value/worth it to me. Percent of savings isn’t necessarily a driver. I guess I’m kind of numb to “suggested retail”.
Can anyone explain how they can say a wine is “XX% OFF” if the price it is ‘compared’ to is NOT a price that has ever been actually established in trade?? If they were careful enough to change “original” to “comparable”, did they miss this?
Lawyers got there 1.8mm in cash, not credits per bottle though!
I wonder if WTSO will even tell their customers they have credits, or will it just get applied automatically…or will customers have to special request it and prove they are entitled to the credits with receipts or something.